PCA: The Funny Factor

And the award goes to...

DIESEL SS08 Campaign

It just doesn't get any better than this. Diesel's campaign is like a series of screencaps from Night at the Museum. Only a hell of a lot better... and funnier. Clever and altogether awesome, it's a jolly bunch of chaos that had me laughing hysterically. See if you can figure out the message behind the madness!

Diesel SS08

Photographer: Laurie Bartley

Models: Sean Harju, Ryan Schira...(help me ID the others!)

(Image sources: MH/diesel.com)

You know you love me!

xoxo ptowngal

PCA: The Energy Escape

And the award goes to...

LACOSTE SS08 Campaign

Known for its preference for jumping models, Lacoste's campaigns have become iconic. This season's campaign is no exception. All this formation jumping just makes us sweat. We just wanna go buy Lacoste and launch our own facebook spinoff campaign!

Lacoste SS08

Photographer: Phil Poynter

Models: George Alan, Shannan Click, Stan Jouk, Heather Marks, James Neate, Behati Prinsloo, Owen Steuart, Nicole Trunfio

(Image source: MH, Ed/modaknowitall)

You know you love!
xoxo ptowngal

PCA: The Creative Cornerstone

And the award goes to...

KENZO SS08 Campaign

No campaign this season made such an impression as Kenzo's. Unique and different, it is much like a collage of different ideas and colors. What could have turned out chaotic became one of my favorite campaigns of the season.

Kenzo SS08

Photographer: Yelena Yemchuck

Model: Malgosia Bela

(image source: frillr)

You know you love me!

xoxo ptowngal

PCA: The Cool Cat

And the award goes to...

ENERGIE SS08 Campaign

It just doesn't get much cooler than this. This is one badass campaign: the attitude, the intensity, the style... it's all there baby!

Energie SS08

Models: Marcus Hedbrandh, David Jensen, Dan Cameron

(Image source: TFS/MH/http://www.modelmisbehavior.com/)

You know you love me!

xoxo ptowngal

PCA: The Beauty Benchmark

And the award goes to...

GIVENCHY SS08 Campaign

It's hard to top the simple elegance of Givenchy's campaign. That combined with the aristocratic beauty of Mathias Lauridsen makes for a winning campaign.

Givenchy SS08
Photographer: Willy Vanderperre
Model: Mathias Lauridsen

(Image source: MH, posted by Ed)

You know you love me!

xoxo ptowngal

PCA: The Adventurous Advantage

And the award goes to....

DOLCE & GABBANA SS08 Campaign

Without a question, Dolce & Gabbana made quite a leap from selling models to selling its clothes. Their SS08 campaign ads feature the clothes and there are no random nude dudes in sight. While maybe not so entertaining, there is an intensity, drive, and focus which old Dolce & Gabbana lacked.

Dolce & Gabbana SS08

Photographer: Steven Klein

Models: Tyson Ballou, Michael Camiloto, Didier Cohen, Chad Dunn, Sean Harju, Marcus Hedbrandh, Noah Mills, Evandro Soldati, Tom Warren, Sam Webb

(Image Source: 100 male models)

You know you love me!
xoxo ptowngal

The Ptowngal Campaign Awards (PCA)

PTOWNGAL CAMPAIGN AWARDS

In light of the recent award show orgy, I've decided to throw my own into the dirty mix. Introducing the first seasonal Ptowngal Campaign Awards (PCA), designed to showcase the best campaigns of each season. These awards are not gender discriminative! This season's categories are the following:


The Adventurous Advantage: breaks with the label's generic look- for the better!

The Beauty Benchmark: makes your eyes pop and your jaw drop

The Cool Cat: cool is making a comeback- it's all about attitude!

The Creative Cornerstone: creativity is key

The Energy Escape: gives you a workout just by looking at it

The Funny Factor: most funny- duh!

The Natural Neverland: the world is paradise

The Peace Promoter: promotes cultural awareness/world peace

The Romantic Rally: love sells

The Sexy Siren: brings sexyback

The Star Smash: best celebrity campaign

The Super Seller: most likely to make bank

It's March Madness- you don't want to miss out on all the fun!

You know you love me!
xoxo ptowngal